Write Effective Web Content (Online)
Is your web content as effective as it could be? In this course, you will gain tips for crafting content to make your website or blog into an exciting multimedia place for visitors. You will learn how to develop a website writing style that speaks to your readers' needs and ensures that your content is clear and easy-to-understand. You will explore ways your web copywriting can convey the right "feel" through your content, how to get conversations going with your visitors, and how to organize your content to produce better search engine rankings and happier readers. You will also explore all kind of multimedia: images, info-graphics, slideshows and screen casts. You will also discover ways to encourage interaction with your readers through polls, surveys, and quizzes.
Finally, you will examine ways to make your online copywriting appear as professional and authoritative as possible. By the end of this course, your content will be well on its way to rising to the top of the billions of pages on the web.
24 Course Hours
Students will need their own computer or access to one with the courses system requirements in order to take this course. The system requirements can be found by clicking on the link in the registration area below.
Registration closes each Friday at noon.
If you are registering for a self paced course, you will be given access the following Friday once payment has been received.
If you are registering for an instructor lead course, you will be given access to the course before the start date once payment has been received.
To register for the course please click the link below
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